PR Newswire
STOCKHOLM, Feb. 24, 2026
STOCKHOLM, Feb. 24, 2026 /PRNewswire/ — Greater Than, a global provider of risk intelligence into road safety and climate impact, has signed an agreement with multinational automotive manufacturer Honda, following a successful research and development collaboration. The agreement supports the commercialization of Honda’s crash risk map powered by Greater Than’s AI technology. The solution visualizes crash probability and risk patterns on road stretches across geographic regions. The insights are generated through AI analysis of anonymized data from Honda’s Connected Car Program.
The solution is planned to be launched in Japan in 2026, followed by a gradual rollout to additional markets, scaling toward global adoption during the coming years. Honda is responsible for the sales and marketing of the solution, while Greater Than is responsible for the technology. Based on market adaptation and sales performance, revenue is expected to scale progressively as customer adoption and usage increase.
«This is an exciting partnership and another strong example of how Greater Than’s AI enables innovative, scalable solutions for global mobility,» said Johan Forseke, Head of APAC, Greater Than. «Together with Honda, we’re applying crash probability insights at an infrastructure level, helping stakeholders prioritize where to act, while building a service with real-world impact and long-term commercial potential.»
Honda’s crash risk map is a SaaS solution that transforms real-world connected car data into actionable risk insights to identify high-risk areas, supporting infrastructure planning and data-driven mobility decisions.
«We are committed to turning data from Honda vehicles into meaningful insights, helping to shape safer, more sustainable societies,» said Yuki Ishikawa, Business Strategy and Planning Department, SDV Integrated Strategy Division, Honda. «By working with Greater Than to uncover more value from our driving data, we’re able to provide useful information that will inform better decisions and ultimately help all road users move around more safely.»
CONTACT:
Press contact Greater Than
[email protected]
+46 855 593 200www.greaterthan.eu
This information was brought to you by Cision http://news.cision.com
https://news.cision.com/greater-than/r/greater-than-announces-licensing-agreement-with-world-leading-automotive-manufacturer-honda-to-power,c4311732
The following files are available for download:
https://mb.cision.com/Main/11629/4311732/3948441.pdf Greater Than and Honda Licensing
Agreement
https://news.cision.com/greater-than/i/honda-x-greater-than-press-release,c3513067 Honda x Greater Than Press Release
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Comparto con muchos la visión de que la universidad, salgo contadas excepciones va muy por detrás del mundo real, con una actitud muy reactiva.
Hace años que salà de ella, aunque continúo ligado, intentando terminar otros estudios que hace tiempo comence (soy un ferviente entusiasta de estar continuamente formándome… aunque solamente sea como intención, y el estar matriculado en alguna asignatura de una 2ª carrera me ayuda en ocasiones a autoexigirme un plus adicional).
Lo penoso es que solamente mantengo relación, muy de vez en cuando, con 2 profesores. Los únicos de los que guardo un buen recuerdo. Y casualidad esta que no son profesionales de la docencia, sino profesionales de la industria privada que están en la docencia por convicción e ilusión personal. Cuánto tiene que aprender la universidad de muchas escuelas de negocios…